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For more than two decades the Foundation has fostered a strong relationship with state government agencies and has worked closely with statewide and local organizations to nurture unique public/private partnerships. Through the establishment of advisory groups and strong interagency collaboration, the Foundation has been able to reach out and distribute important health information in mutually beneficial ways.

Advisory Groups


N.C. GlaxoSmithKline Foundation: The North Carolina Healthy Start Foundation was created in 1990 with a five-year, $5 million gift from (then) Glaxo, Inc. Additional funding in 2007-08 and for 2009-12 supports RICHES (Resources in Communities Helps Encourage Solutions). The goals of RICHES are: to build the capacity of community-based organizations to address the health and health-related needs of the women of reproductive age they serve, and to engage local groups and the media in creating a community norm of women taking care of themselves.

N.C. Division of Public Health: Starting in 1990, the synergy created by this long-term partnership continues to benefit local communities and the statewide public health system. A close working relationship, with mutual respect between the Foundation and N.C. Division of Public Health staff, has resulted in collaboration and efficiency on both statewide and targeted projects.

Child Fatality Task Force: Foundation staff serve on the Perinatal Committee and bring expertise on infant safe sleep and other infant mortality related issues that helps shape the Child Fatality Task Force's legislative agenda.

N.C. Health and Wellness Trust Fund: In 2009 the Foundation received a two-year grant to develop a social marketing and media campaign to promote breastfeeding in eastern North Carolina. The campaign's goals are to: increase knowledge of the benefits of breastfeeding, promote positive attitudes about breastfeeding and link people with resources. In the past, the Foundation developed educational materials that supported the Health and Wellness Trust Fund's priority of reducing teen tobacco use.

N.C. Pediatric Society (Healthy and Ready to Learn): As a member of the Healthy and Ready to Learn Steering Committee, the Foundation provides guidance and technical support for this two year, federally funded initiative to increase enrollment in N.C.'s publicly funded child health insurance through outreach to school systems in 48 counties.

N.C. Folic Acid Council/Preconception Health Council: The Foundation served on the committee and prints and distributes educational materials for the Council's nationally recognized folic acid campaign. As the original campaign expands to include other issues, Foundation staff will continue their involvement.

Duke University: In collaboration with Duke's Nicholas School of the Environment and the N.C. Division of Public Health, the Foundation researched and created print materials and short videos that aired on Spanish language television to educate Latinos about safe fish consumption.

Sigma Gamma Rho Sorority, Inc.: Members of this international sorority, headquartered in Cary, N.C., join the Foundation every year to share health-promoting messages and materials to tens of thousands of African American women attending the annual Women's Empowerment event.

Old North State Medical Society: This partnership raised awareness and promoted reduction of infant mortality in the African American community. The Every 9 Hours message was displayed in members' offices, in their communities and on local radio.

North Carolina Central University: The University's public radio station WNCU - 90.7 FM teamed up with the Foundation in an effort to improve the health of infants in African American and Latino communities with Listen Up - First Steps for Helping Babies,  and increased visibility of resources in Durham, NC.

Advisory Groups

Latino Advisory Group: The Foundation's statewide advisory group meets regularly to identify critical health issues affecting Latino women and children and to recommend strategies to educate families, healthcare providers and the public about issues related to healthy lifestyle choices and healthy birth outcomes for Latinos.

Infant Safe Sleep Advisory Group: This group of healthcare professionals, lactation consultants, parent educators and state program staff serves to identify effective messages, strategies and networks to promote infant safe sleep practices and reduce the risk of SIDS and other sleep-related deaths.

Breastfeeding Advisory Group: This group of state- level and local experts provide expertise and insight on why there are low rates of breastfeeding in eastern N.C., particularly among African American women, and how best to address these barriers.

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Last updated: April 2012


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