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Public Education

Promoting better health is the Foundation's primary focus. The Foundation's public education campaigns focus on improving women's health, promoting ways to reduce infant death and illness by addressing the underlying causes and ensuring that children have access to health care.

We coordinate many of North Carolina's most successful public health education campaigns:

  • Women's Health - Promotes the importance of healthy lifestyles for all women of childbearing age.
  • The First Step Campaign - Specifically addresses women's health before, during and after pregnancy.
  • N.C. Infant Safe Sleep - Leads the statewide effort to reduce the risk of Sudden Infant Death Syndrome and other infant sleep-related deaths.
  • Latina Health - Developed by Latinos for Latinos, this campaign provides Spanish language health information and resources.
  • Health Check/NC Health Choice for Children - Promotes enrollment in publicly funded children's health insurance programs. Also promotes children having a "medical home" for consistent health care.
  • Breastfeeding Awareness - Increases knowledge of the benefits of breastfeeding and promotes positive attitudes about breastfeeding in eastern N.C.

The Foundation is also a founding, and active, member of the N.C. Folic Acid Council, which promotes the importance of taking a daily multivitamin with folic acid, and the newly formed N.C. Preconception Council.

The cornerstone of the Foundation's public education campaigns is the research, development and distribution of educational materials and messages to diverse North Carolina audiences. All campaign materials use the latest research findings and are developed in conjunction with professional advisory groups and input from representatives of the intended audience.

More than 50 catalog items are available in English, Spanish or are bilingual and include fact sheets, brochures, posters and reminder items such as magnets and pens. Annually, we distribute more than three to four million educational materials - free of charge to community organizations, health and human service providers, businesses, schools and individuals across the state.

View our latest catalog of free materials.

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Last updated: January 2011

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